After the successful relaunch we did for the brand in 2015,
in our second year working with Trina, the challenge was to communicate the transition to a new bottle shaped like the three oranges featured in the campaign, which represent the three types
of oranges present in the drink. The result was an epic dance duel, where the signature move of the oranges gave birth to this new bottle.
Client: Trina
Agency: WYSIWYG
Role: Concept / Art Direction